Glycerol, also known as glycerin, is a popular ingredients in cosmetic formulas, due to its incredible water-binding properties. The Moisture Kick range harnesses this property of glycerol to provide the hair with a moisturized feel that lasts up to 48 hours;
Vegan keratin helps rebuild the hair fiber by refilling gaps where the hair's natural keratin has been damaged. As a result, the hair regains its strength and elasticity;
Cell Equalizer Technology provides additional care by repairing the outer layer of the hair. As it restores strength to the hair, it creates a more pliable, softer, and shinier finish.